4th Generation Organic Market combines a friendly, personalized old-fashioned neighborhood grocery store service with highly nutritious, sustainably grown foods. The business was a natural success for the Litowich family. 4th Generation Organic Market represents over 99 years of entrepreneurial vision and family values. The organic market has a long and successful history of offering the highest quality produce providing a complete solution for all of your organic lifestyle needs.
A talented and creative chef, Collin has been with 4th Generation since it’s inception in 2009. Originally a pre-med student, Collin worked as a line cook. When he realized the healing power of a raw and vegan lifestyle, he knew this was what he wanted to pursue. He felt that healing people through food would be more rewarding and raw/vegan cooking became his passion and career. The rest is history! In addition, Collin has been the Guest Lecture Speaker for the National Health Convention in 2010 and 2011. He also gives raw food prep classes at 4th Generation. Collin is recently married, a musician, history buff and loves animals.
